Search engines
United States / StatCounter search engine referral usage share
Latest share9.8%2026 / rank 2
Latest change+2.32 pp2025 to 2026
Full-period change+3.39 pp2023 to 2026
Market HHI7,359highly concentrated / medium confidence
Product or serviceTicker metadata: MSFT
Bing
Search engine participant reported by StatCounter.
Source label, not a legal-entity resolution or finding of market power.
Source-to-market route
Follow how this label moves from public rows into a measured market, operator boundary, peer set, and public context.Latest sourced position
Search engines
Participant profileBingProduct or service / 9.8% / 2023-2026
- Record typeProduct or serviceSource-labeled participant
- Market scope1 measured marketSearch engines
- Time coverage2023-20264 source rows
- Permitted useDescriptive sharesNot legal-entity resolution
Official operator attribution
Microsoft
Microsoft's official Bing page presents Bing within Microsoft.
- Evidence basis
- Official product page
- Publisher
- Microsoft
- Accessed
- Jul 18, 2026
What this link does not prove
These links record how an official product, company, or legal page publicly attributes a product label to an operator. They do not constitute a complete ownership, control, affiliate, or beneficial-owner graph.
Measured footprint
Share history by market
Percentage-point change is descriptive within the same sourced series. It is not a causal or conduct finding.
Open market profile
Competitive set / 2026
Peers in the same source table
Bars preserve the source table's latest shares. Aggregate rows remain labeled and are not treated as firms in concentration screens.
Definition contract
What this share measures
- Product boundary
- All-platform search engine usage
- Geography
- United States
- Denominator
- Observed U.S. search engine usage in each reported monthly snapshot
- Measurement basis
- StatCounter search engine referral usage share
- Included
- Named search engines and a residual Other category that closes the public share table to 100 percent
- Excluded
- Search query volume, search advertising revenue, and other digital advertising activity
Usage share is a web-analytics proxy and should not be presented as search-query share or search-advertising revenue share.
Evidence custody
Sources and reusable packets
StatCounter Global Stats / public dataset
Search engine market share in United States of America, April 2023-April 2026
Accessed Jul 17, 2026. StatCounter Global Stats, Search Engine Market Share in United States Of America, monthly CSV export for April 2023-April 2026.
Participant website metadata: https://www.bing.com. This link identifies the source label and is not evidence of legal ownership.
Participant data packet
Exact index, share-history, market, policy-context, and report routes for this profile.
Entity profileJSONOperator attributionJSONShare historyJSONShare historyCSVMeasured marketsJSONMarket-linked eventsJSONMarket-linked reportsJSON
Compilation license: CC BY 4.0. Upstream source terms continue to apply.
Metadata handoff / MSFT
Other source labels using the same ticker
Shared ticker labels are metadata handoffs only. They can connect source records that use the same listed-company symbol, but they are not a verified ownership or control graph.
Market context only
Policy docket and public research
Policy events and reports are linked through the participant's measured market. That relationship supplies market context; it does not establish that the event concerns this participant or attribute conduct to it.
Market-linked policy events
2025-09-02Court orders search distribution and data-access remediesU.S. District Court for the District of Columbia / remedy2024-08-05Court finds Google liable for unlawful search monopoly maintenanceU.S. District Court for the District of Columbia / decision2020-10-20United States files search monopolization complaint against GoogleU.S. Department of Justice / litigation
Market-linked research
Five Digital GatewaysJul 20, 2026 / Five system histories, exact share rows, official product-attribution paths, and a public research agenda with every denominator kept separate.The U.S. Competition LandscapeJul 19, 2026 / A source-backed state-of-competition briefing across markets, industries, state systems, local banking screens, mergers, and enforcement, with every system kept in its own analytical universe.How HHI Helps Explain Market ConcentrationMay 16, 2026 / A short public-interest guide to reading descriptive concentration metrics.
Participant interpretation boundary
These profiles describe source-labeled market participants, not legal entities or findings of market power. Shares only apply to the stated market definition, geography, denominator, and year.