{"license":"https://creativecommons.org/licenses/by/4.0/","dataset":"definitions","count":1,"filters":{"market":"us-social-media-referral-traffic","matched":true,"marketId":"mkt-social-referral","slug":"us-social-media-referral-traffic","name":"U.S. social-media referral traffic"},"rows":[{"id":"def-social-referral","marketId":"mkt-social-referral","productBoundary":"Outbound web referrals from social-media sites","geographicBoundary":"United States","measurementBasis":"StatCounter all-platform social-media referral share","denominator":"U.S. page views on StatCounter-tracked websites that were referred by a tracked social-media site in each pinned April snapshot","included":"Every social-media referral category published in the source row, including small and Other categories","excluded":"In-platform activity, users, time spent, posts, engagement, advertising revenue, messaging, video consumption without an outbound referral, and legal market boundaries","metricFamily":"usage_shares","definitionStatus":"public_proxy","crossMarketUse":"screen_only","timeSeriesUse":"comparable_anchors","sourceId":"statcounter-social-referral-us-2026","dataYear":2026,"confidenceLevel":"medium","methodologyNote":"Compute HHI from the complete category distribution in each same-month StatCounter U.S. social-media export and preserve the outbound-referral denominator.","limitations":"Referral share ranks traffic-generation to sampled third-party websites. It is not platform audience share, engagement share, advertising share, or a legally defined social-network market.","marketSlug":"us-social-media-referral-traffic","marketName":"U.S. social-media referral traffic","marketShortName":"Social referrals","sector":"Digital platforms","geography":"United States","marketNaicsCode":"519290","industryHref":"/industries/519290","crosswalkHref":"/markets/economy?bridgeMarket=us-social-media-referral-traffic&bridgeNaics=519290#market-industry-crosswalk","sourceTitle":"Social media referral share in United States of America, April 2023-April 2026","sourcePublisher":"StatCounter Global Stats","sourceUrl":"https://gs.statcounter.com/chart.php?device=Desktop%20%26%20Mobile%20%26%20Tablet%20%26%20Console&device_hidden=desktop%2Bmobile%2Btablet%2Bconsole&multi-device=true&statType_hidden=social_media&region_hidden=US&granularity=monthly&statType=Social%20Media&region=United%20States%20of%20America&fromInt=202304&toInt=202604&fromMonthYear=2023-04&toMonthYear=2026-04&csv=1","sourceAccessDate":"2026-07-20","sourceProfileHref":"/sources/statcounter-social-referral-us-2026"}]}