{"license":"https://creativecommons.org/licenses/by/4.0/","dataset":"banking-markets","screenKey":"us-county-bank-branch-deposits","screenLabel":"County FDIC-insured branch deposits","history":true,"temporalCoverage":{"firstYear":2015,"latestYear":2025,"yearCount":11},"years":[2015,2016,2017,2018,2019,2020,2021,2022,2023,2024,2025],"metricLabel":"County deposit HHI","metricUnit":"HHI (0-10,000)","summary":{"firstYear":2015,"latestYear":2025,"latestYearCountyCount":3104,"observationCount":34193,"observationsByYear":[{"countyCount":3112,"year":2015},{"countyCount":3108,"year":2016},{"countyCount":3108,"year":2017},{"countyCount":3109,"year":2018},{"countyCount":3111,"year":2019},{"countyCount":3110,"year":2020},{"countyCount":3109,"year":2021},{"countyCount":3109,"year":2022},{"countyCount":3108,"year":2023},{"countyCount":3105,"year":2024},{"countyCount":3104,"year":2025}],"yearCount":11},"source":{"accessDate":"2026-07-20","apiUrl":"https://api.fdic.gov/banks/sod?filters=YEAR%3A%5B2015%20TO%202025%5D&fields=YEAR%2CCERT%2CNAMEFULL%2CSTALPBR%2CSTNAMEBR%2CSTCNTYBR%2CCNTYNAMB%2CDEPSUMBR%2CRSSDHCR%2CNAMEHCR","confidenceLevel":"high","dataStatus":"estimated_public","id":"fdic-sod-2025","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. 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No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":12,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1826,"hhi":1598,"hhiPercentile":18.2,"hhiRank":2543,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":25.4,"leaderShareRank":2584,"organizationCount":8,"organizationDepthRank":1033,"organizationsOver5pct":8,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":70,"stateMedianHhi":3134,"stateName":"Arkansas","totalDepositsThousands":335569,"year":2017,"annualCountyCount":3108,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":11,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1867,"hhi":1712,"hhiPercentile":21.9,"hhiRank":2429,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":26.6,"leaderShareRank":2480,"organizationCount":7,"organizationDepthRank":1192,"organizationsOver5pct":7,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":68,"stateMedianHhi":3071,"stateName":"Arkansas","totalDepositsThousands":327261,"year":2018,"annualCountyCount":3109,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. 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Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":10,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1958,"hhi":1940,"hhiPercentile":29.5,"hhiRank":2194,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":28.4,"leaderShareRank":2341,"organizationCount":6,"organizationDepthRank":1405,"organizationsOver5pct":6,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":64,"stateMedianHhi":3143,"stateName":"Arkansas","totalDepositsThousands":311430,"year":2019,"annualCountyCount":3111,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":11,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1937,"hhi":1931,"hhiPercentile":27.4,"hhiRank":2259,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":26.8,"leaderShareRank":2484,"organizationCount":6,"organizationDepthRank":1385,"organizationsOver5pct":6,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":65,"stateMedianHhi":3196,"stateName":"Arkansas","totalDepositsThousands":352969,"year":2020,"annualCountyCount":3110,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. 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No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. 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No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":11,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1906,"hhi":1901,"hhiPercentile":25.1,"hhiRank":2329,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":27.9,"leaderShareRank":2450,"organizationCount":6,"organizationDepthRank":1341,"organizationsOver5pct":6,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":65,"stateMedianHhi":3140,"stateName":"Arkansas","totalDepositsThousands":421283,"year":2023,"annualCountyCount":3108,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. 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No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."},{"branchCount":11,"concentrationClass":"moderately_concentrated","countyFips":"05111","countyName":"Poinsett","depositRank":1877,"hhi":1883,"hhiPercentile":24.7,"hhiRank":2337,"leadingOrganization":"SOUTHERN BANCORP, INC","leadingOrganizationSharePct":26,"leaderShareRank":2550,"organizationCount":6,"organizationDepthRank":1326,"organizationsOver5pct":6,"profileHref":"/geographies/banking/05111","stateCode":"AR","stateCountyCount":75,"stateHref":"/geographies/arkansas","stateHhiRank":65,"stateMedianHhi":3272,"stateName":"Arkansas","totalDepositsThousands":453109,"year":2025,"annualCountyCount":3104,"sourceId":"fdic-sod-2025","sourceTitle":"Annual Summary of Deposits, 2015-2025","sourcePublisher":"Federal Deposit Insurance Corporation","sourceUrl":"https://banks.data.fdic.gov/bankfind-suite/SOD","sourceProfileHref":"/sources/fdic-sod-2025","accessDate":"2026-07-20","dataStatus":"estimated_public","confidenceLevel":"high","methodologyNote":"Antitrust Radar independently aggregates each annual June 30 Summary of Deposits vintage from 2015 through 2025 using the FDIC-reported top bank holding company when available and otherwise the insured institution certificate. No values are interpolated across missing or changed geographies.","methodologyHref":"/methodology#county-banking-screen","guardrail":"Annual county rows are independent June 30 branch-deposit screens, not interpolated observations or legal market definitions. Reported ownership structures, branch booking, county names, and FIPS boundaries can change between vintages; deposit values are nominal and should not be read as inflation-adjusted growth."}]}